You can now understand all the conversions from emails, web forms, phone calls, etc. from advertisements.
How are the performance of listing ads measured?
Is it the number of acquisitions? Or is it CPA? We are entering an era in which we can measure not only online conversions, but also the effect that leads to sales such as coming to the store from the telephone. End users may also contact you by phone from the landing page. To measure the effectiveness of online advertising, it is possible to obtain a more precise understanding by measuring both online and offline results.
We will attract new customers by utilizing Internet advertising that utilizes our unique technology. We aim to maximize the effect by measuring “phone inquiries”, which we could not measure until now, in requesting materials and emails.
1No need to embed tags
- “On the reverse proxy, the advertiser’s phone number is automatically replaced with the phone number acquired by ReachLocal and displayed.
Calls from end users will be automatically transferred to the advertiser’s phone, leaving information such as the caller ID on the ReachLocal server.”
2Manage phone calls and online conversions on the management screen
- On the reverse proxy, the advertiser’s phone number is automatically replaced with the phone number acquired by ReachLocal and displayed.
Calls from end users will be automatically transferred to the advertiser’s phone, leaving information such as the caller ID on the ReachLocal server.
3It is also possible to measure the effectiveness of offline advertising
- In addition, Reach Local has expanded the call tracking function to enable measurement of effects other than listing advertisements.
For example, the cost effectiveness of posting leaflets and free papers can be grasped on the same management screen, so it is possible to revise the advertising strategy that maximizes the advertising effect.
4Improving response quality
- By recording the content of the call, it is possible to standardize and improve the response quality of the advertiser.
|Offer price||Minimum advertising budget 100,000 yen/month + Commission 27% ~
(Minimum 20% depending on advertising budget)
|Contract period||6 cycles
(*1 cycle about 30 days)
*Amounts do not include tax.
・Online advertising effect measurement
・Offline advertising effect measurement using call tracking function, etc.
About inquiry / application
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