2023.11.20

Build Air Race X business

エアレースエックス事業構築

There have been many races since the 1930s, such as the Reno Air Race and the National Air Race, but the most famous one is the Red Bull Air Race World Championship, which was held from 2003 to 2019. . The Red Bull Air Race World Championship was the ultimate three-dimensional motorsport, in which participants passed 25m-high inflatable pylons (obstacles) in a specified order and manner, competing for the time to reach the goal. It consisted of a series of grueling aerial time trials with a maximum speed of 370 km/h and a maximum load of 10 G, and was nicknamed “F1 in the Sky.”
However, this race was canceled in 2019 due to Red Bull’s withdrawal.
Many countries have expressed their desire for the race to be revived, and organizations in each country have worked hard to revive the race, but due to the coronavirus shock, most of these efforts have come to a dead end.
Therefore, air race pilot Yoshihide Muroya became the initiator of a project to revive it from Japan in February of this year.
The final race was held on October 15th of the same year.

“AIR RACE I did. Introducing a completely new form of motorsports to the world. We were able to be the first in the world to practice watching sports using XR technology.

Implementation content:
・Business design
・Race program development
・Key visual design
・System design (front end, back end)
・Events (direction, management)
・PR
System:
・Client: Pathfinder Co., Ltd. (management sponsor)
WEB Site:https://www.airracex.com/JP/