Master of Business Administration (MBA), University of Wales (UK)
Doctor of Business Administration (DBA), EU Business School
Joined a TV commercial production company in 1993. As a TV commercial producer, he handled TV commercials for many major companies. He then worked as an advertising producer on corporate promotions, TV commercials, events, web production and more. In 2006, after reading “The Collapse of TV Commercials: The End of Mass Advertising and the Dawn of Marketing 2.0,” he grew concerned about the future of advertising production. To study management itself, he earned an MBA (Master of Business Administration) from the University of Wales in 2008. In 2012, he founded Strategic Partners Inc., and around the same time began developing a corporate strategy framework at EU Business School. He obtained a DBA (Doctor of Business Administration) in 2017. He currently works as a Business Strategist, planning and producing corporate strategies, marketing strategies, promotions and more.
Works experience
Government agencies, NTT East, NTT Communications, Matsumotokiyoshi, TOMY Company, Ajinomoto, NTT DOCOMO, Honda Motor, Seiko, Shiseido, Microsoft Japan, Red Bull, JTB, Kagome, Otsuka Pharmaceutical, Lexus, and others
Awards award
London International Awards, IBA, New York Festivals, and multiple domestic awards
Books & Papers paper
- Influence of cross media exposure and information search on consumer behavior
- Empirical Research of Holistic Marketing for Japanese Companies
- The World’s Easiest Course in Corporate Strategy Planning (Gentosha)
