Fusing “local resources × digital technology”
DX support for a new business
Overview
Play-Go-Round is a new business of Amuse Inc. that leverages the characteristics of sports and entertainment to revitalize regions forced to transform and rebuild due to the spread of COVID-19, through measures that fuse “local resources × digital technology.”
We helped with DX development centered on the “Go Find YOKOHAMA Run & Walk Campaign – Discover a New Yokohama –,” which uses the mechanism of the Play-Go-Round business.
What We Did
The “Go Find YOKOHAMA Run & Walk Campaign – Discover a New Yokohama –” is a campaign that uses the GPS-enabled smartphone app “DISTRICT.” We built a system connecting the campaign and the application, which stores campaign applicants' registration information and assigns each individual a participation code in real time as soon as they apply.
In this project, after conducting interviews, we organized the series of necessary flows. We then defined the requirements for the systems that needed to be created, built them, and provided operational support.
In addition to the “Go Find YOKOHAMA Run & Walk Campaign – Discover a New Yokohama –,” we have also organized the overall flow of Play-Go-Round.
Implementation Flow
◯ Interviews (confirming the outline of the business, the direction of future business expansion, the requirements of the linked app, etc.)
◯ Confirming and organizing the service flow
◯ Examining the use of digital technology linked to the service flow and formulating the overall picture
◯ Requirements definition
◯ Development
◯ Operation
